Effective April 14, 2011
As used in this policy, the terms “using” and “processing” information include using cookies on a computer, subjecting the information to statistical or other analysis and using or handling information in any way, including, but not limited to, collecting, storing, evaluating, modifying, deleting, using, combining, disclosing and transferring information within our organization or among our affiliates within the United States or internationally.
Our primary goals in collecting information are to provide and improve our Site, services, features and content, to administer your use of the Site (together, the “Service”) and to enable users to enjoy and easily navigate the Site.
From time to time, we may provide you the opportunity to participate in surveys and polls (each a “Survey”) via our Service. If you participate in a Survey, some of the information you provide may be visible to others using the Site. We may also request certain Personal Information from you if you participate in a Survey. We use the Personal Information you provide to us in these instances to administer your participation in the Survey. Participation in a Survey is completely voluntary and you therefore have a choice whether or not to disclose this information. You may opt out of participating by contacting us.
When you visit the Site, whether as a Plum District member or a non-registered user just browsing (any of these, a “Plum District User”), our servers automatically record information that your browser sends whenever you visit a website (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type or the webpage you were visiting before you came to our Site, pages of our Site that you visit, the time spent on those pages, information you search for on our Site, access times and dates, and other statistics. We use this information to monitor and analyze use of the Site and the Service and for the Site’s technical administration, to increase our Site’s functionality and user-friendliness, and to better tailor it to our visitors’ needs. For example, some of this information is collected so that when you visit the Site again, it will recognize you and serve advertisements and other information appropriate to your interests. We also use this information to verify that visitors to the Site meet the criteria required to process their requests. We do not treat Log Data as Personal Information or use it in association with other Personal Information, though we may aggregate, analyze and evaluate such information for the same purposes as stated above regarding other Non-Identifying Information.
As part of the Service, Members may purchase Vouchers as gifts for third parties. Where a Member has selected the option of giving a Voucher as a gift, Plum District will collect the name and email address of the intended recipient, and the message such Member creates in the corresponding template will be sent from Plum District to the email addresses provided on such Member’s behalf. The name and email address of the gift recipient will be used only for the purpose of sending the email communication containing the Voucher to such gift recipient.
If a Member chooses to refer a friend to the Service, Plum District will collect such friend’s email address. Where a Member selects the option of adding one or more email addresses our online friend referral form, the message created in the corresponding form will be sent from Plum District to those email addresses on such Member’s behalf. These email addresses will be used only for the purpose of sending the email communication to the addressees.
Identity theft and the practice currently known as “phishing” are of great concern to Plum District. Safeguarding information to help protect you from identity theft is a top priority. We do not and will not, at any time, request your credit card information, login information, or national identification numbers in a non-secure or unsolicited e-mail or telephone communication. For more information about phishing, visit the Federal Trade Commission’s website.
If you are a Plum District district consultant or if you choose to comment or post any other information on the Site, other Plum District Users will see your first name, photo, city and state, free-form biography and the other information you choose to submit to the Service. Providing this information is voluntary and should correlate with the degree of interaction you want to have with Plum District Users. We recommend that you guard sensitive information.
We may share the information in your Account (including your Personal Information) with the Third Party Services that you have linked to your Account. These third parties have access to your Personal Information only for this purpose (unless the Third Party Service has received your Personal Information independently of the Service) and are obligated not to disclose or use it for any other purpose.
We allow Members to automatically post recent activity back to Facebook via Facebook Connect. A Member may disable the connection between the Service and Facebook Connect at any time by accessing his or her Facebook account and selecting the option to disable Facebook Connect.
We may share aggregated information that does not include Personal Information and we may otherwise disclose Non-Identifying Information and Log Data with third parties for industry analysis, demographic profiling and other purposes. Any aggregated information shared in these contexts will not contain your Personal Information.
We may employ third party companies and individuals to facilitate our Service, to provide the Service on our behalf, to perform Site-related services (e.g., without limitation, accounting, maintenance services, payment processing, database management, web analytics and improvement of the Site’s features) or to assist us in analyzing how our Site and Service are used. These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
We will share your name, state, email address and shipping address (if applicable) with the Merchants from whom you purchase Vouchers through the Service, together with a unique Voucher number that associates the Voucher with you. For example, when you make a purchase of a Voucher through Plum District, we will provide your name, state, email address and shipping address (if applicable) to the applicable Merchant who issued and sold the Voucher for the successful fulfillment of your purchase. Compliance with Laws and Law Enforcement. Plum District cooperates with government and law enforcement officials and private parties to enforce and comply with the law. We will disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (including but not limited to subpoenas), to protect the property and rights of Plum District or a third party, to protect the safety of the public or any person, or to prevent or stop activity we may consider to be, or to pose a risk of being, illegal, unethical or legally actionable activity.
Plum District may sell, transfer or otherwise share some or all of its assets, including your Personal Information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy.
All Members may review, update, correct or delete the Personal Information in their Accounts by contacting us. If you completely delete all such information, then your Account may become deactivated. If you would like us to delete your Account from our system, please contact us at email@example.com with a request that we delete your Personal Information from our database. We will use commercially reasonable efforts to honor your request. We may retain an archived copy of your records as required by law or for legitimate business purposes.
Limited to Specific Security Measures for Sensitive Info e.g. We do not take measures to protect non-sensitive PII – “Plum District is very concerned with safeguarding your information. The security of your personal information is important to us. But remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. When you enter sensitive information (such as credit card number or social security number) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL). In some cases, we also encrypt sensitive information where it is stored on our systems.
We will make any legally required disclosures of any breach of the security, confidentiality, or integrity of your unencrypted electronically stored “personal data” (as defined in applicable state statutes on security breach notification) to you via email or conspicuous posting on this Site in the most expedient time possible and without unreasonable delay, insofar as consistent with (i) the legitimate needs of law enforcement or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system.
Our Site contains links to other websites, online services or applications (each a “Third Party Service”), e.g.: Your Account may be linked to an SNS and links to Merchants’ websites may be available on the Site. If you click on another third party link, you will be directed to that third party’s website or online service. The fact that we link to a Third Party Service is not an endorsement, authorization or representation of our affiliation with that third party, nor is it an endorsement of their privacy or information security policies or practices. We do not exercise control over Third Party Services. Such Third Party Services may place their own cookies or other files on your computer, collect data or solicit personal information from you. Other websites and online services follow different rules regarding the use or disclosure of the Personal Information you submit to them. We encourage you to read the privacy policies or statements of the other Third Party Services you visit.
This Site is not directed to individuals under 18. We do not knowingly collect personally identifiable information from children under 13. If a parent or guardian becomes aware that his or her child has provided us with Personal Information without their consent, he or she should contact us at firstname.lastname@example.org. If we become aware that a child under 13 has provided us with Personal Information, we will delete such information from our files.